This is a great tool that truly uncovers the data that matters. The interface is easy to understand but powerful enough to be useful. This is always a go-to tool for my SEO research needs.

We love Spyfu! At the agency level we are able to run in-depth competitive analysis for all our clients. Clients are always impressed by level of detail Spyfu provides. Best of all, these reports make us look good! A must have tool for any online marketing firm!

The platform itself is easy to use and we appreciate the ability to automate monthly reports. However, it's frustrating to only be able to pull a monthly report on a specific date. When client meetings fall on or before this date, we are unable to pull the reports with sufficient time to prepare for the meeting. The insights provided are helpful, though it would be nice to see a bit more information on the graphs. We often pull the third page to show clients, and there isn't much information for them to grasp on their own. At the beginning of this month (March 2015), we were unable to pull reports for any of our clients. It took about two weeks for the issue to be resolved. This makes us look unprepared.

Great tool for keyword and ad research

I have been using SpyFu for the last 4 years, both the free and the paid versions, and I value the data available to me there. It provides great insight for my clients as they learn what their competitors are doing, and it also helps me keep an eye on my own competitors. I find it reasonably priced for a small agency like mine, and very user-friendly.

It is confusing. It is not very useful. It is expensive. I am just spending my money for no good reason. I need to check it again once then cancel.

Reports can take days to complete. What more needs to be said

Overall great tools and helpful rools. Love the Spyfu graphs and charts. Would like the ability to embed them in my own site.

I tried about 8 other keyword tools before finding SpyFu about 9 years ago. This tool has given so much value and insight about competitors, and the rest of the SEO's in the world keep thinking "search volume" is how you find the gold. What if you knew how many organic clicks you would get if you hit position #1 on Google? What about position 10? What about the conversion rate of that keyword? They've got it! This tool gives you the nationwide US and UK competitors and so many other insider tools, anyone worth their weight in salt online knows this is the only tool to use. The rest can wonder why their keywords are ranking but not converting. Ha!

I love using Spyfu.com to run in-depth analysis of keywords, how my competition is doing verse my empire of websites in real estate. For me, it becomes a learning environment with all of the cool videos on how to use Spyfu, how to get the most out of an adwords campaign and SEO help. The customer service staff is friendly and responds to my questions quickly. Wow....

Most incredibly one of the best collection of SEO tools we've ever used for our clients. Absolutely worth it!

The program was a good program. When I would run my companies website the ppc advertising didn't even register.

see the title for my review. It does not get higher than that

Title says it all, I only have a few ppc clients and can't afford to run spyfu while i am already paying for wordstream, moz and majestic. Loved the tools once I worked out how to navigate your crazy site, and loved the geeky guy in the videos. Just to expensive to run as a freelancer, Thanks anyways, Martin

When gathering and analyzing competitive keywords via tools such as Kombat, SpuFu is one of the best tools on the market. But my team has struggled getting baseline monthly search volume when trying to identify new keywords opportunities. We work in a niche sector so while this is not surprising, we found other tools that met these needs better.

An extremely valuable resource, especially for those wishing more inside into their site, clients' sites or competitors ad spend.

SpyFu is my go to tool for many tasks ranging from evaluating a site's visibility, both paid and organic, to digging into its ranking history. I have been a huge fan since the early days and I can't recommend it enough.

SpyFu is THE best PPC research platform available. HANDS DOWN! 1) They have the most accurate competitor budgets 2) The must accurate competitor keywords 3) The most AMAZING tools: "Keyword Smart Search", "Kombat", "Keyword Groupie"... These are REALLY USEFUL and not some add-on filler tools like most other services. "Keyword Smart Search" by itself is worth the $79 per month! If you do PPC, do yourself a favor and save a lot of TIME & MONEY (especially if your part of an agency) and get SpyFu.

I recently got a pro subscription to Spyfu and have found it an invaluable tool for doing competitive research for both SEO and PPC. Specifically the SEO keyword reporting and PPC competition keyword crossover has been helpful in arming our sales team in stealing business from our competition. The only caveat would be that I'm not sure how much I trust the SEO data in terms of the estimated search volume/traffic. I enjoy the fact the reports include a cached version of the SERP so I can see for myself, but the traffic data seems to correlational to be something that I can use with authority when speaking to clients.

You are my user acq secret weapon. Fantastic data. I would recommend it to anyone. My only feedback would be to improve site responsiveness. Sometimes data doesn't show, or takes a long time to show. I know that you are churning massive datasets and you are doing your best.